Fresh ideas for reaching audiences

Distributors and exhibitors around the globe are having to think outside the box to reach audiences this year, both in terms of VOD offerings and reopening cinemas and festivals. We ask experts to share their case studies of 2020 releases, and lessons learned that can help the industry reach audiences in innovative ways in the future.

Mia Bays, director at large, Birds Eye View & producer, Missing in Action Films
Jeff Deutchman, EVP of acquisitions and production, NEON
David Freyne, writer/director, Dating Amber
Kate Gerova, marketing & brand director, Curzon
Smriti Kiran, artistic director, Jio MAMI Mumbai Film Festival
Nicola Pearcey, President, UK and EMEA Strategy & Operations, Lionsgate

Moderated by Wendy Mitchell, events curator, UK Film